Post Graduate Program in Research and Management: Syllabus
Post Graduate Program in Research and Management: Syllabus
Read through the concepts of the dynamic syllabus and course learning outcomes of the Post Graduate Program in Research and Management that will help to equip the graduates to assume the primary leadership roles in the industry.
Post Graduate in Research and Management :Semester-Wise Syllabus:
Semester | Subjects | Topics Covered |
Semester 1 | Research Methodology | - Introduction to research methods - Research design - Data collection techniques - Sampling methods - Data analysis techniques |
Strategic Management | - Basics of strategic management - Strategic planning process - Competitive analysis - Strategy implementation - Evaluation and control | |
Managerial Economics | - Demand analysis - Production and cost analysis - Market structures - Pricing strategies - Macroeconomic factors affecting business | |
Quantitative Techniques for Management | - Linear programming - Decision theory - Probability and statistics - Time series analysis - Forecasting techniques | |
Semester 2 | Data Analysis | - Exploratory data analysis - Hypothesis testing - Regression analysis - Multivariate analysis - Factor analysis |
Marketing Research | - Market research process - Consumer behaviour - Market segmentation - Product testing - Advertising research | |
Financial Management | - Financial statement analysis - Capital budgeting - Working capital management - Cost of capital - Risk and return | |
Operations Management | - Operations strategy - Process design and analysis - Inventory management - Quality management - Supply chain management | |
Semester 3 | Elective 1 (e.g., Human Resource Management) | - Specific topics in HRM - Recruitment and selection - Training and development - Performance appraisal - Employee relations |
Elective 2 (e.g., Business Analytics) | - Predictive modelling - Data visualisation - Big data analytics - Machine learning - Business intelligence | |
Research Project | - Selection of research topic - Literature review - Data collection and analysis - Report writing - Presentation and defence | |
Semester 4 | Internship | - Practical experience in a corporate setting - Application of learned concepts - Project work - Report submission and presentation |
Seminar | - Current trends and issues in research and management - Guest lectures - Case study discussions - Research paper presentations |
Post Graduate in Research and Management : Recommended Books
Below, we have compiled a list of recommended books that can provide valuable insights:
Subject | Recommended Books |
Research Methodology | "Research Methodology: A Step-by-Step Guide for Beginners" by Ranjit Kumar |
| "Research Design: Qualitative, Quantitative, and Mixed Methods Approaches" by John W. Creswell |
| "Research Methods for Business Students" by Mark Saunders, Philip Lewis, and Adrian Thornhill |
Strategic Management | "Exploring Corporate Strategy: Text and Cases" by Gerry Johnson, Richard Whittington, and Kevan Scholes |
| "Strategic Management: Concepts and Cases" by Fred R. David and Forest R. David |
Managerial Economics | "Managerial Economics & Business Strategy" by Michael R. Baye and Jeff Prince |
| "Microeconomics" by Robert S. Pindyck and Daniel L. Rubinfeld |
| "Macroeconomics" by N. Gregory Mankiw |
Quantitative Techniques | "Business Mathematics" by Gary Clendenen and Stanley A. Salzman |
| "Quantitative Methods for Business" by David R. Anderson, Dennis J. Sweeney, and Thomas A. Williams |
| "Statistics for Business and Economics" by Paul Newbold, William L. Carlson, and Betty Thorne |
Marketing Research | "Marketing Research: An Applied Orientation" by Naresh K. Malhotra |
| "Essentials of Marketing Research" by William G. Zikmund and Barry J. Babin |
| "Marketing Management" by Philip Kotler and Kevin Lane Keller |
Financial Management | "Principles of Corporate Finance" by Richard A. Brealey, Stewart C. Myers, and Franklin Allen |
| "Financial Management: Principles and Applications" by Sheridan Titman, Arthur J. Keown, and John D. Martin |
| "Fundamentals of Financial Management" by Eugene F. Brigham and Joel F. Houston |
Operations Management | "Operations Management" by Nigel Slack, Stuart Chambers, and Robert Johnston |
| "Production and Operations Analysis" by Steven Nahmias |
| "Operations Management for Competitive Advantage" by Chase, Jacobs, and Aquilano |
